Masters Tournament Fans Flock for Annual Garden Gnome Souvenirs

Fri, 10 Apr 2026 14:46:00 +0200

During the 2026 Masters Tournament at Augusta National Golf Club, a unique collectible, the Masters garden gnome, has captured the attention of thousands of patrons. Arriving early in the morning, some as early as 3:15 a.m., fans lined up to secure one of the limited-edition gnomes, which have become a cult favorite since their introduction in 2016. Each year, the gnome receives a new outfit, and this year's edition features a navy gilet and umbrella. The gnomes are sold exclusively on-site, contributing to a thriving resale market with first editions advertised for $10,000–$14,000. Attendees describe a personal and emotional connection to the gnomes rather than a desire for profit. Some even tie the gnomes to memories of loved ones or Augusta traditions. The event has occasionally caused minor crowd tensions, a rarity at Augusta National, known for its etiquette standards. The tournament chairman, Fred Ridley, declined to confirm rumors about the gnome's future availability. Collectin