Disney announces layoff of up to 1,000 employees, primarily from marketing

Thu, 09 Apr 2026 21:38:00 +0200

Disney has announced plans to lay off up to 1,000 employees, focusing primarily on its marketing department. This restructuring is the first major move under the leadership of the newly appointed CEO, Josh D'Amaro, who took over the role in March. The company had consolidated its marketing department earlier this year under Asad Ayaz, who now oversees all of Disney's marketing efforts. This marks a significant shift in strategy for the company, which previously underwent a restructuring under former CEO Bob Iger. The layoffs are a part of broader cost-cutting efforts within the company. Disney, which employs approximately 231,000 people, last conducted mass layoffs in 2023 when 7,000 employees were let go. Despite these challenges, Disney's stock price has shown signs of recovery, with a slight increase in its share value in recent days. The company continues to navigate a complex landscape of media and entertainment, balancing internal restructuring with external market pressures.